Portfolio

Product & Brand Innovation Better, Faster and Cost Effectively!

A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.

Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.

With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.

Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !

Recent Posts

Sunny Boy – Character Design

Sunny Boy – Character Design

ByJustin TsuiMar 17, 20131 min read

  Sunny Boy Character Design Sunny Boy is a flower prince who love nature and trying to save the forest […]

Fashion Digo – Character Design

Fashion Digo – Character Design

ByJustin TsuiMar 17, 20131 min read

  Character Design for fabric production. Fashion Digo is a character design specific design for soft fabric material production. Its seam […]

CuteDevil – character design

CuteDevil – character design

ByJustin TsuiMar 17, 20131 min read

Character Design in 3D CuteDevil is a naive baby devil with an angel DNA who trying to learn to be a […]

Beebi Family – Character design for dog lovers

Beebi Family – Character design for dog lovers

ByJustin TsuiMar 17, 20131 min read

Character Design for Dog lovers Inspired by the famous Chinese story – “10 brothers”, Beebi Family are 10 brother and […]