Product & Brand Innovation Better, Faster and Cost Effectively!
A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.
Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.
With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.
Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !
Recent Posts
Sunflower public seating bench
Sunflower is a clean and simple street bench (public seating) inspired by home sofa. It intended to bring the coziness […]
Dragonfly public space pergola
Dragonfly is a pergola design for public spaces. It modular structure are made of galvanized steel and translucent polycarbonate . There […]
Bent Chair
Bent Chair is consisted a simple bent plywood/aluminum top and a steel structure with coating. It is designed to be […]
Starbie – Character Design
Starbie Character Design Starbie lives in stars with magical power. He visiting earth with a mission that must kept secret.



