Product & Brand Innovation Better, Faster and Cost Effectively!
A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.
Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.
With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.
Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !
Recent Posts
Shell Snoopy World Cup promotion
This program contains a collection of Snoopy magnets in celebrations of world cup promotion 2006 in Shell Thailand. Design leverage […]
Fa-mi-ly chair design
This is a chair design inspired by the idea of “a happy family”, where consist of 3 parts each represent […]
Simply L dining table
Simple L is a solid and sturdy dining table supported by a 4 L shape steel structure with easy slot […]
Hedgehog low table
Normal furniture designs are mostly in regular geometric shapes and lack of a character. Hedgehog low table is one of […]