Portfolio

Product & Brand Innovation Better, Faster and Cost Effectively!

A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.

Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.

With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.

Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !

Recent Posts

Data Scientist to Business Innovation

Data Scientist to Business Innovation

ByJustin TsuiSep 9, 20232 min read

Data Analysis inspires innovation Though I’m not a data scientist, I found it satisfying in messing with data and analytic […]

From Lab to Life: Design Thinking for Science & Technology projects

From Lab to Life: Design Thinking for Science & Technology projects

ByJustin TsuiAug 18, 20233 min read

I recently had the incredible opportunity to conduct a Design Thinking training session for a group of brilliant secondary students […]

Generative AI animal spirits collection

Generative AI animal spirits collection

ByJustin TsuiJul 17, 20231 min read

Generative AI is such a powerful tool to help get inspirations and experiment ideas. It can help to 10x your […]

My little fantasy world

My little fantasy world

ByJustin TsuiJul 17, 20231 min read

Things changes, come and go. Tree grows, stretching branches. The sky is high, no limit. Sea is so deep, yet […]