Product & Brand Innovation Better, Faster and Cost Effectively!
A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.
Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.
With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.
Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !
Recent Posts
Innovation Agility creates future customer love
Why do we need Innovation Agility? Startups are agile Startups are challenging the status quo with creativity, agility and technology. […]
How to pick a right Innovation Strategy Model?
There are many methods to map innovation strategy, which one work best for your business? This article introduce some popular […]
Business Innovation & its Misconceptions
Business Innovation comes in different forms Business innovation is the process of developing and bringing to market creative ideas, products, […]
Generative AI is my Co-design assistant
Generative AI make it Easier Designing my Christmas and New Year greeting cards for my friends and family is my […]



