Product & Brand Innovation Better, Faster and Cost Effectively!
A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.
Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.
With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.
Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !
Recent Posts
Alien Kid Desktop Lighting Design
Reinterpret Lighting Design Make friend with lights – redefine the relationship & function of lighting Alien Kid is a light […]
Little Devil – Dual display mobile phone design
Dual display mobile phone design This concept mobile phone is designed in the late 90’s targeting young adults as the […]
Hot Styler Hair Dryer
HotStyler – hair dryer to make a stylish statement Hot Styler is a hair dryer designed for young professionals who […]
Knight Bench – Public Furniture Design
Public Furniture Design KnightBench is a public furniture design constructed from galvanized steel and recycle plastic wood. Its modular structure supports […]



