Product & Brand Innovation Better, Faster and Cost Effectively!
A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.
Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.
With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.
Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !
Recent Posts
RubberStone – Design Against Crime backpack solution
stylish backpack to fight against crime Under the theme of “Design Against Crime” and sponsored by UK Design Council. Rubberstone […]
Angel Stories – bedtime toy & night light
bedtime toy story telling for your angels Angel Stories is a digital storyteller with night light feature for children’s bed […]
7-11 Sanrio Tabo olympic games promotion
To celebrate the international sport event in China, 7-11 HK launched a magnetic cube program featuring 36 collectible Tabo in […]
MiniSkirt weight scale
Weight scale is a common device in many homes, and they are far more important to some ladies especially if […]



