Product & Brand Innovation Better, Faster and Cost Effectively!
A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.
Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.
With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.
Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !
Recent Posts
What is Product Design?
A forgotten design discipline Product design also called Industrial Design is a board type of design discipline which creates […]
Altered Appliances by Piet Zwart Institute students
This is an interesting project by a design school students in Rotterdam, to investigate the retooling of industrial low-tech appliances […]
3D printed Dress
I’m amazed by this dress produced by 3D printers from Shapeways. Although it claims to include 300o joints that allow […]
Lego Augmented Reality Race
AR is getting big, and it has a magical factor to drive viral shares of experience in video format, […]