Product & Brand Innovation Better, Faster and Cost Effectively!
A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.
Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.
With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.
Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !
Recent Posts
Building Something That Your Users Will Actually Want To Buy By Austin Gunter
The Desire Engine First, I’ve got to explain the 4 Steps of the Desire Engine.The Trigger,The Action,The Commitment,Variable Rewards.Then, I’ll […]
Give yourself a break
in wanting to create a space in which one can relax in the open air, sunbathe, while being protected from […]
porsche celebrates 50th anniversary of the 911
originally presented as the ‘porsche 901 classic’ at the 1963 frankfurt motor show – eventually renamed to the ‘911’, as french car maker peugeot objected […]
Mettaobject – Invisible Diary mindfulness practice for self awareness & reflection
Mettaobject – Invisible Diary – a mindfulness practice Self-understanding is a process of talking to true self. Invisible diary is […]