Portfolio

Product & Brand Innovation Better, Faster and Cost Effectively!

A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.

Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.

With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.

Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !

Recent Posts

Generative AI is my Co-design assistant

Generative AI is my Co-design assistant

ByJustin TsuiJan 1, 20242 min read

Generative AI make it Easier Designing my Christmas and New Year greeting cards for my friends and family is my […]

Smart Material for Product Innovation: Revolutionizing Design and Functionality

Smart Material for Product Innovation: Revolutionizing Design and Functionality

ByJustin TsuiDec 5, 20234 min read

In today’s rapidly evolving world, product innovation plays a crucial role in driving economic success and improving our quality of […]

New way to integrated AI into daily life – ai pin

New way to integrated AI into daily life – ai pin

ByJustin TsuiNov 12, 20231 min read

A new way to integrate AI into your everyday life. While there a few barriers for the average users to […]

Location-based Social Game Technology & a Bluetooth Dating Game story

Location-based Social Game Technology & a Bluetooth Dating Game story

ByJustin TsuiNov 5, 20235 min read

Social Game is fun Having fun is an important part of social life, especially for youth & young adults who […]