Portfolio

Product & Brand Innovation Better, Faster and Cost Effectively!

A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.

Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.

With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.

Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !

Recent Posts

facebook marketing campaign

Facebook marketing campaign for beauty

ByJustin TsuiApr 18, 20141 min read

Practical tactics for facebook marketing campaign The objective of this campaign was to first setup the facebook page and brand […]

facebook social media promotion

Skin Care Summer Social Media Promotion

ByJustin TsuiApr 18, 20141 min read

Summer Social Media Promotion This is one of the Skin Care social media promotion we launch during the summer time. The campaign is […]

facebook marketing campaign

Household FMCG – social media marketing campaign

ByJustin TsuiApr 18, 20142 min read

Facebook Social Media Marketing Campaign GKis a premium FMCG brand specialised in anti-germ laundry and surface disinfectant cleaning products. This […]

favor video content marketing

Kinetic typography video content marketing

ByJustin TsuiApr 18, 20141 min read

Video Content Marketing In this kinetic typography, I attempt to explain the essence of social media and digital marketing in […]