Portfolio

Product & Brand Innovation Better, Faster and Cost Effectively!

A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.

Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.

With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.

Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !

Recent Posts

Techathon to kickstart 2022

Techathon to kickstart 2022

ByJustin TsuiJan 8, 20221 min read

Techathon 2022 wrap up its week long program with a final presentation today (8 Jan 2022)! Change to Virtual Mode […]

Squid Game Halloween NFT

Squid Game Halloween NFT

ByJustin TsuiOct 30, 20211 min read

My first ever NFT on rarible. https://bit.ly/3nJOR7f What horror can be more popular than Squid Game these days? It will […]

Sustainable Innovation & Multidisciplinary

Sustainable Innovation & Multidisciplinary

ByJustin TsuiOct 11, 20212 min read

Undersea farming innovation I’m inspired by the Nemo’s Garden – an undersea farming technology & business innovation that addresses the […]

Zenday Cafe for mindfulness

Zenday Cafe for mindfulness

ByJustin TsuiOct 10, 20211 min read

If I open a Cafe one day, it will be called Zenday Cafe! Be relax and enjoy a moment of […]