Portfolio

Product & Brand Innovation Better, Faster and Cost Effectively!

A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.

Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.

With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.

Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !

Recent Posts

holistic innovation - Canvaz housewares collection by Justin Tsui - Artefactx

Holistic Innovation – how to develop new business on very limited resource

ByJustin TsuiMay 13, 20143 min read

Artefactx’s Holistic Innovation at work Working in Artefactx, Justin invents and practice Holistic Innovation approach to help companies to save both development […]

packaging design for consumer electronic product

Packaging Design for VTech Premium Cordless Phone

ByJustin TsuiApr 20, 20141 min read

Packaging Design for VTech Premium Cordless Phone This is a packaging design for the award wining cordless phone. The main […]

digital marketing framework - intelligent emarketing system designed by Justin Tsui

Digital Marketing Framework – Intelligent Emarketing System (IES)

ByJustin TsuiApr 20, 20141 min read

  Digital Marketing Framework – Integrated Emarketing System (IES ) As a business consultant and director for the Favor digital marketing business, […]

holistic innovation houseware project by Justin Tsui

Holistic Innovation Design – Canvaz houseware collection

ByJustin TsuiApr 20, 20141 min read

Holistic Innovation Design – Canvaz Crystal Totem houseware collection In this holistic innovation project, I try to practice the idea of […]