Portfolio

Product & Brand Innovation Better, Faster and Cost Effectively!

A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.

Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.

With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.

Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !

Recent Posts

Fashion Digital Illustration – My First Lady

Fashion Digital Illustration – My First Lady

ByJustin TsuiMay 14, 20141 min read

My first lady – Fashion Digital Illustration Inspired by Marilyn Monroe. Welcome to the summer breeze with this silky pink dress.

Character Design – Starbie by Justin Tsui

Character Design – Starbie by Justin Tsui

ByJustin TsuiMay 14, 20141 min read

  Starbie Character Design Starbie lives in stars with magical power. He visiting earth with a mission that must kept secret.     […]

holistic innovation - Canvaz housewares collection by Justin Tsui - Artefactx

Holistic Innovation – how to develop new business on very limited resource

ByJustin TsuiMay 13, 20143 min read

Artefactx’s Holistic Innovation at work Working in Artefactx, Justin invents and practice Holistic Innovation approach to help companies to save both development […]

packaging design for consumer electronic product

Packaging Design for VTech Premium Cordless Phone

ByJustin TsuiApr 20, 20141 min read

Packaging Design for VTech Premium Cordless Phone This is a packaging design for the award wining cordless phone. The main […]