Portfolio

Product & Brand Innovation Better, Faster and Cost Effectively!

A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.

Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.

With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.

Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !

Recent Posts

VTech Cordless Phone for teenages

VTech Cordless Phone for teenages

ByJustin TsuiApr 20, 20141 min read

  VTech Cordless Phone for teenages This VTech cordless phone is designed with a touch of ruggedness inspired by G-Shock […]

proximity marketing and shopping experience

Proximity marketing & shopping experience to revive brick-and-mortar retail

ByJustin TsuiApr 20, 20143 min read

What is proximity marketing? Proximity marketing is a type of marketing activity that leverage proximity technology to identify, target and […]

VTech Phoniture – Award Winning Cordless Phone Design

VTech Phoniture – Award Winning Cordless Phone Design

ByJustin TsuiApr 19, 20142 min read

Award-winning cordless phone & brand transformation design Phoniture is an award-winning phone design and innovative breakthrough project for VTech. Maximize […]

website design for digital marketing

Website design for digital marketing service business innovation

ByJustin TsuiApr 18, 20141 min read

  Website Design and Business Consultancy for Digital Marketing Service As a part of business consultancy for Favor marketing, I designed […]