Product & Brand Innovation Better, Faster and Cost Effectively!
A selection of work by interdisciplinary business designer and innovation consultant Justin Tsui.
Justin Tsui specialised in connecting seemingly unrelated dots to uncover insights in business challenges and customer needs, then translate them into wonderful ideas with exceptional storytelling, business strategy, and product & brand creative skills.
With a focus on consumer-driven innovation in consumer products (Electronics, Retail, CPG & FMCG), Justin Tsui is a global top performer in both academic and commercial world with a profound passion in driving interdisciplinary innovation to deliver business results and improve the quality of everyday life.
Justin’s motto is to Make life Beautiful, Enjoyable and Meaningful !
Recent Posts
Holistic Innovation Design – Canvaz houseware collection
Holistic Innovation Design – Canvaz Crystal Totem houseware collection In this holistic innovation project, I try to practice the idea of […]
VTech Cordless Phone for teenages
VTech Cordless Phone for teenages This VTech cordless phone is designed with a touch of ruggedness inspired by G-Shock […]
Proximity marketing & shopping experience to revive brick-and-mortar retail
What is proximity marketing? Proximity marketing is a type of marketing activity that leverage proximity technology to identify, target and […]
VTech Phoniture – Award Winning Cordless Phone Design
Award-winning cordless phone & brand transformation design Phoniture is an award-winning phone design and innovative breakthrough project for VTech. Maximize […]
